Embracing the Future of Social Selling: Discovering WhatsApp’s Untapped Potential
In the age of digital transformation, businesses need to constantly evolve their strategies to meet changing consumer behaviors. Social selling is one such innovative approach that has emerged, leveraging social networks to locate, understand, engage, and nurture sales prospects. WhatsApp, with its global user base of over 2 billion active users, presents a goldmine of untapped potential for businesses.